So many new apps: why marketing decides which ones get found
Building got easy, so being found is the work. Which marketing basics still decide who wins, and a first-month order to follow.
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Getting found on Google and AI search
Analysis, playbooks, and data on how AI engines (ChatGPT, Perplexity, Gemini, Copilot, Claude) are redefining digital marketing in 2026.
How much does custom software cost in Mexico: ranges, what moves the price and what to ask
Ranges one Monterrey agency published for each project type, what moves a quote, the costs after launch and the contract questions to settle before you sign.
Agency, freelancer or in-house for Google Ads: how to decide and keep your account
We compare the three models on continuity, skills and terms, plus the one rule that holds for all of them: you own the account.
GEO agency pricing: what a real engagement costs and what you get
We found no independent GEO price survey, so we show the closest SEO data, the pricing models, what a real engagement includes and what to ask before signing.
How much does a Google Ads agency cost in Mexico: flat fee vs percentage of ad spend
No public Mexican fee survey exists, so we lay out the fee models, what each rewards, what should be included, and the questions to ask before signing.
How to structure a page a generative engine can cite
Four gates decide whether an engine can quote you: access, text, block, attribution. Each one with the test that verifies it and the engine's own documentation.
How we audit AI visibility: the 42-point check, area by area
The exact method behind our free diagnosis: 42 checks in six areas, adapted to your type of business and scored pass or fail on evidence, usually returned in under an hour.
Eight questions to ask your current agency about GEO
Your agency has never brought up GEO? Before you replace anyone, ask these eight questions, from whether your site lets AI crawlers in at all to who is looking after your Google Business Profile and reviews.
How to choose a GEO agency for your local business
Choosing a GEO agency comes down to one test: can they get ChatGPT to name your business when someone nearby asks for what you do, and can they prove it? Eight criteria for local business owners, and the red flags that give a weak agency away.
How to Appear in ChatGPT When Someone Searches Your Industry (7-Step Playbook)
ChatGPT cites 3–5 sources per answer. Here is the exact 7-step playbook for making sure one of those sources is you, starting with the 10-minute audit that tells you where you stand today.
AI Search vs Google Search: What Your Business Needs to Know in 2026
Google is not dying, but it is splitting. A practical breakdown of how AI search engines (ChatGPT, Perplexity, Gemini) differ from Google, where each wins, and the 3 moves every business should make in 2026.
What is Generative Engine Optimization (GEO)? The 2026 Guide
GEO is the practice of making your business citable by AI engines like ChatGPT, Perplexity, Gemini, and Copilot. Here is how it works, why it matters in 2026, and the 8 tactics that actually move the needle.